Title
Bylaw 2024-21 - Advertising Bylaw
Proposed Motions
1. That Bylaw 2024-21 - Advertising Bylaw receive first reading.
2. That a public hearing be scheduled to be held on December 10, 2024 at 9:30 a.m. at Parkland County Centre, Council Chambers to hear public comment on Bylaw 2024-21.
Body
Administration Recommendation
Administration supports that Bylaw 2024-21 receive first reading, and that a public hearing be scheduled to hear public comment on Bylaw 2024-21.
Purpose
To allow for Parkland County to effectively advertise in more than one (1) method of advertising to inform the public and residents of Parkland County.
Summary
In accordance with Section 606.1 of the Municipal Government Act, councils are permitted to adopt their own advertising methods by bylaw, which states: "Provide for one or more methods, which may include electronic means, for advertising proposed bylaws, resolutions, meetings, public hearings, and other things referred to in section 606 of the Act."
Bylaw 2024-21 will address the realities of how Parkland County residents receive information and consume media by the use of electronic advertising as a valid method of statutory advertising. Bylaw 2024-21 includes posting notices on the Parkland County website and promoting notices via social media. The Bylaw addresses that newspaper advertising or other means of advertising may be used when deemed appropriate.
Financial Impact:
Cost: n/a